Jordan Proto Max 720: Redefining Air Jordan Innovation

The Jordan Proto Max 720 White Pure Platinum reimagines the iconic Proto-Max 720 silhouette from Air Jordan.

Design and Features

Embodying a futuristic design, the Air Jordan Proto Max 720 boasts a lightweight, elastic synthetic upper in a pristine white. It ensures a personalized fit through Velcro ankle straps, accompanied by tongue and heel pull tabs that display Flight Utility design aspects. The interior sock-like construction enhances comfort, while exposed details around the collar add to its visual appeal. Distinctive branding includes a Jordan logo on the heel and Nike's headquarters coordinates on the medial midfoot. The sole integrates see-through 720 Air Max cushioning, paired with a textured rubber outsole for grip.

One of our favorite features at Boxstock is the sneaker's eyelet loops that encircle the ankle, allowing versatile lacing options. Debuting on May 18th, 2019, the Jordan Proto Max 720 White Pure Platinum hit the market at a retail price of $200.